General Electric Company's Theaterama press release

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Description

Text is The General Electric Company's press release describing the Theaterama experience at the 1968 World’s Fair known as HemisFair ’68, held from April to October 1968 in San Antonio entitled "The Wonderful World of Progress." The Circular theater used a variety of audio visual techniques, including live-to-film, film-to-live, “op art,” “blue mat” and magic effects as well as music and lyrics. Featured was a mythical Genie of the Southwest, who spoke and interacted with the onstage hostess-housewife. The release details the writers of the show, its musical score, the 16 hostesses, the "genie" portrayed by television performer Bill McCutcheon … continued below

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4 p. ; 28 cm.

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General Electric Company March 28, 1968.

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This text is part of the collection entitled: Rescuing Texas History, 2009 and was provided by the UT San Antonio Libraries Special Collections to The Portal to Texas History, a digital repository hosted by the UNT Libraries. It has been viewed 324 times. More information about this text can be viewed below.

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UT San Antonio Libraries Special Collections

UTSA Libraries Special Collections seeks to build, preserve and provide access to our distinctive research collections documenting the diverse histories and development of San Antonio and South Texas. Our collecting priorities include the history of women and gender in Texas, the history of Mexican Americans, activists/activism, the history of the African American and LGBTQ communities in our region, the Tex-Mex food industry, and urban planning.

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Description

Text is The General Electric Company's press release describing the Theaterama experience at the 1968 World’s Fair known as HemisFair ’68, held from April to October 1968 in San Antonio entitled "The Wonderful World of Progress." The Circular theater used a variety of audio visual techniques, including live-to-film, film-to-live, “op art,” “blue mat” and magic effects as well as music and lyrics. Featured was a mythical Genie of the Southwest, who spoke and interacted with the onstage hostess-housewife. The release details the writers of the show, its musical score, the 16 hostesses, the "genie" portrayed by television performer Bill McCutcheon and many of the special effects used. The release goes on to include the seating capacity of 16,100 persons and the length of the show, 20 minutes. The release also describes the performance as well as its objective at HemisFair ’68.

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4 p. ; 28 cm.

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  • Preferred Citation: University of Texas at San Antonio Libraries, Archives and Special Collections, San Antonio Fair, Inc., Records, 1962-1995 (bulk 1964-1968) MS 31, Box 431, Folder 16

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Rescuing Texas History, 2009

Photographs, oral histories, artwork, letters, and more. These more than 5,000 items give a glimpse into the diverse people that have called Texas home over the years. Funding provided by the Summerlee Foundation.

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San Antonio Fair, Inc. Records

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  • March 28, 1968

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Added to The Portal to Texas History

  • Dec. 9, 2009, 8:38 a.m.

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  • Jan. 31, 2024, 12:56 a.m.

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General Electric Company. General Electric Company's Theaterama press release, text, March 28, 1968; (https://texashistory.unt.edu/ark:/67531/metapth66139/: accessed April 28, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting UT San Antonio Libraries Special Collections.

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