Sweetwater Reporter (Sweetwater, Tex.), Vol. 57, No. 307, Ed. 1 Sunday, January 2, 1955 Page: 4 of 20
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IwNtwitir Reporter, Texas, Sunday, January 2,-1955
J; MM PRLWMS
KXOX
May Prove Backfire
bun (lay
Wings of Headline
Sixth Street Methodist Church
Music Recorded
Flowers For You
Fundamental Baptist Church
Voice of Prophecy
Frank & Earnest
Music Recorded
Reviewing Stand
Morning Church Service
Global Frontiers
Sunday Serenade
The Freedom Story
Hill Cunningham
Handstand, IJ. S. A.
Band Concert
CBS Symphony Orchestra
Riding in the Country
The Shadow
True Detective Mystery
Cecil Brown
Nick Carter
On The Line with Bob Considine
General Sports Time
Church of Christ — Elm
Old Fashioned Revival Hour
First Baptist Church
Lutheran Hour
Music Recorded
Assembly of God
Hour of Decision
Winnipeg Sunday Concert
Sign Off
10;00
10:15
10:30
11:00
2:15
12:30
m
10:00
I0::i0
11:00
EASY, BOYS—Lvle Bettger, boss of ihe iown, is ready io iangle
with easy-going sheriff Audie Murphy, with dance hall queen Mari
Blanchard in the middle. It happens in "Destry", showing at the
Texas Theater Sunday and Monday, a remake of the picture made
famous by James Stewart and Marlene Dietrich in the Murphy and
Blanchard roles.
ALINE MOSBY'S HOLLYWOOD
Kim Novak, Sexy Films
Top Movie News For 55
HOLLYWOOD, Jan 1 — UP —
Hollywood's New Year's present
for 1955 movie-goers will be Kim
Novak, the return of the "B" pic-
ture, a rait of movies 011 plays and
novels and longer and sexier pic-
tures.
The trend of Hollywood movies
is being set over cigars and ma-
hogany desks in the plaster city.
One 1955 event observers agree
upon is that the new star of the
year will be blonde Kim Novak.
Columbia Studio's big hope.
Aside from admiring bor attri-
butes, movie-goers will see more
"presold" pictures. Studios are
grabbing novels and piays. With
TV keeping you home by your
slippers, pre-sold film titles are a
safer bet for Hollywood.
Line up for movie release in 1955
are such novels and plays as "Tea
and Sympathy." "Marianne," "Not
As A Stranger," "The Hose Ta
too." "Giant," "Mister Roberts,''
"Oklahoma," "The Seven Year
Itch," "East of Eden." "The Long
Gray Line," "Picnic," "Pal Joey."
"Guys and Dolls," "The Solid Gold
Cadillac," "The Vagabond King."
"The Bridges of Toko-Ri" and
"Moby Dick."
During 1954 the 10 major releas-
ing companies turned out 233 films
compared to 300 in 1953 The em-
phasis was more stars, longer pic-
tures, wider screens and better
stories, although in many cases
plots were as antique as ever.
But exhibitors complained they
didn't have enough pictures to fill
their theaters. Some threatened to
produce their ORvn product. Thus in
1955 lower-budget quickies will be
turned out by independent produc-
ers to fill the gap.
A gradual relaxing o( censorship
pleaded for by movie-makers to
compete with more adult foreign
films, also has been noted, but not
officially admitted. Observers pre-
dict pictures will be even more
adult this year. Most of Holly-
wood's 1955 films will be in super-
wide-screen systems and in color.
A few producers will stick to old-
fashioned black-and-white screens.
Looking backward. 3-D definite-
ly was buried in 1954 but the suc-
cess of Cinemascope and other su-
per-wide-screens proved what a
citizen wants to see when he
leaves his TV screen. However,
the two most acclaimed films of
1954, "On the Waterfront" and
"The Country Girl" were on nor-
mal black-and-white screens.
The movie industry emerged
from its TV crisis in even better
shape. Stockholders collected $22,-.
747,000 in 1954 compared to $18,-
519.000 in 1953. Employment was
up with most actors spending near-
ly 50 per cent in the new TV film
business.
This year Hollywood went in for
a rash of medieval horse operas,
with everyone from Alan Ladd to
Tony Curtis encased in armor and
plumes. Next year's fad will be
more ancient. Several films will
glorify ancient Greece and Egypt.
Ford Production,
Sales Continue
To Set Records
Ford sales and production are
: continuing to establish records ac-
j cording to statements by two offi-
| cials of the Ford Division.
j Ford car sales to customers in
1954 are higher than for any full
I year in almost three decades, L.
| W. Smead, general sales manager,
j said today.
Sales from January 1, 1954,
J of December were higher than for
through the first 20 selling days
j any complete year since 1925.
1 He added that sales during the
j first six weeks since introduction
i of the 1955 models have exceeded
sales during any introduction per-
iod in the divisions history. The
1S55 Ford was introduced Novem-
; ber 12—six weeks ago last Fri-
day.
M. L. Wiesmyer. genera! manu-
| factoring manager, said today 'hat
the December output of Ford cars
has already broken all postwar
monthly production records.
Because cf consumer demand
1 Cor the 1955 Fords, he said the
division's assembly plants produe-
; ed 135,000 units so far this month
to break a previous record of 134,-
i 948 cars established in March of
1954.
The new record was set at noon
j Wednesday 1 December 29). It is
the 18fh postwar production record
broken by the division this month,
Mr. Wiesmyer said.
lancsnscini
Phone 2141 or 4142
Box Office Opens 6.30
TODAY & MONDAY
DOUBLE FEATURE
'} I
TODAY & MONDAY
/7>, ALL THE ROARING, RAUCOUS, j
p. ROWDY EXCITEMENT Of THE
Monday
:15 Coffee Cup Review
:00 News
:15 Hoy Rasco Time
:30 Dabney Motor
:45 Your Exchange
:00 Robert Hurleigh
:15 KXOX Radio Want Ads
8:30 Rotan Hour
0:00 Cecil Brown
9:1.1 Morning Devotional
0:30 News
9:35 Mid-Morning Melodies
10:00 Florida Calling
10:25 Johnson News
10:30 Queen For A Day
11:00 Down at Holmsey
11:15 Capitol Commentary
11:20 Social Calendar
11:30 Variety Time
12:00 News
12:00 Noontime Melodies
12:15 Noontime Melodies
12:30 Ted Steele Show
1:00 Luncheon with Lopjz
1:25 Headline News
1:30 Wonderful City
2:00 Matinee Melodies
3:00 Anything does
3:15 KXOX Radio Want Ads
3:30 Bruce & Dan
4:00 All Request Hour
4:45 Tunes For Tickets
5:00 Sleepy Joe
5:30 Wild Bill Hickok
5:55 Cecil Brown
0:00 Fulton Lewis
6:15 Dinner Date With Dorothy
G:30 Gabriel Heater
_!5 Polka Time
7:00 Top Secret Files
7:30 Broadway Cop
8:00 Bill Henry
8:0.", Ed Arnold Spotlight Story
8:15 In The Mood
8:30 Reporters Roundup
0:00 After Hours
9:30 Distinguished Artists
10:00 Virgil Plnkley
10:13 Treasury Department
10:30 Orchestra
10:55 News
11:00 Sign Off
KRBC-TV
ABILENE — CHANNEL 9
Sunday
0 Daily Devotions (L>
f) TBA
t) This Is The Life fF)
n Oil Countrv with Dick Elam (L)
0 TBA
[) People Are Funny (F)
[) Jack Benny <F^
f) Jackson & Jill CF)
0 Break the Bank (ABD-K)
0 Heel Music (L>
0 It's A Great Lifo tF)
0 Lordta Young (F)
f) 1 Led Three Lives IF)
0 Sunday Report (L>
0 Tandem Theater (F>
5 Vespers & Si en Off
Monday
0 Tfft Pattern
5 Matinee Movietime (F>
[) Daily Devotions (Ft
7) Brighter Day fF)
D Homemakers Flestri (L)
r) On You* Account (F)
[) Kalvin Keewee <L>
r, Crusader Rabbit (F>
0 Flash Gordon (F>
[) The Music Mart (L)
0 Evening Report (L)
5 Inside TV
i) Liberace (F>
0 The Lone Wolf (Ft
0 Texas In Review <Fi
n Robert Montgomery Presents (Ft
0 GE Presents Ray Mil land (F) G. E.
0 News. Sports. Weather (L)
5 FFA
0 Movietime (Ft
0 Vespers & Sign Off
KTXL-TV
SAN ANGELO — CHANNEL 8
SINGING FOR THEIR SUPPER—Edmund Purdom and Jane
Powell harmonize vocally and romantically in "Athena," a new
musical in color from MGM, showing Thursday and Friday at
the Texas Theater. Others in the cast are Debbie Reynolds, Vic
Damone and Louis Calhern, in a merry story of a family of physi-
cal culturists, and the tribulations of the daughters in picking
their mates.
u
CLASSIC LEGEND OF THE WEST!
<- K
"BOWERY
TO BAGDAD"
Second Feature
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MARI Bl.ANCHARD
LYLE BETTGER
LGRl NELSON
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Mary Kfickes • Alan Hal!, Ir.
Open 6:30
SUNDAY &
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MONDAY
Shirley Booth
iop« her
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performance
in "Come
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TWO CARTOONS
Comic Jack Cleason
Makes Top Financial
Deal !n TV History
NEW YORK, Jan. 1 — UP—
For a man who just shook hands
on an Sll million business deal,
Jackie Gleason did not look happy,
ft was a black day indeed. He was
going on a diet.
"Six hundred calories a day," he
said bitterly. "Try it some time.
It's torture."
Gleason, a pink-shirted 245
pound monument to careless eat-
ing, sat behind an executive's desk
in his two-story combination home
and office high up in the Park
Sheraton hotel. Secretaries glided
in and out, A telephone buzzed in-
cessantly.
Seems Unimpressed
Harassed by the details of keep-
ing his "Jackie Gleason Enter-
prises" afioaL and facing a monot-
onous diet 'f hamburger sand-
wiches, the rotund comedian
seemed less impressed than any-
one by his fabulous new contract.
How much of that $11 million
will wind up in the Gleason bank
account? "I really don't know," he
said as if he meant it.
If anything, according to his
friends,' his latter, earnings will
allow him to live in the style in
which he has been living all these
years. He has always acted like
a millionaire, even when he was
broke, which was often.
Whatever is left over for Glea-
son, 14.5 per cent of it will go to
his wife and two daughters under
a separation agreement reached
hist summer. His broken marriage
and a reported "hopeless" ro-
mance with Marilyn Taylor, a dan-
cer oil iiis show, are among the
reasons Gleason is known as one
of the most chronically unhappy
showmen.
Marriage Troubles
Gleason and his wife, Genevieve,
are Roman Catholics and their
church forbids a second marriage.
A close friend said the comedian
would not consider a divorce which
would free him, legally, to re-
marry.
A former burlesque comic and
night club emcee. Gleason will get
S75.000 each for filming a half-hour
episode of the "Honeymocners"
skit he made famous on his cur-
rent Satur.day night program.
"After this season is over I'll
probably knock off for four weeks
and then get started on the films,"
he said. "We'll make them some-
where in the East. Maybe build
our own studio."
Meanwhile he is paunch-deep in
his booming recording business
and the production of his hour-
long TV show. He sleeps four
hours a night ("I get as much
sleep as 1 need") and performs
such mental feats as memorizing
an entire script in three hours each
Saturday morning.
Work doesn't affect his weight.
In two or three weeks of austerity
he hopes to bring it down to 210
pounds. He has a separate ward-
robe for this figure.
Wrong Alibi
OLD LYNE. Conn. — UP — A
game warden arrested two duck
hunters for shooting a swan. The
hunters explained in justice court
that they thought they were shoot-
ing at a white goose. The judge
informed that there is no open sea-
son on swan or white geese and
fined them $25.
WViSEBTEBt
TEXAS THEATER
Sunday and Monday—"Destry," j
with Audie Murphy and Mari Blan- j
chard.
Tuesday and Wednesday—"Tan-1
ganyika," with Van Heflin, Ruth |
Roman and Howard Duff.
Thursday and Friday—"Athena,"
with Jane Powell, Edmund Pur-
dom and Debbie Reynolds.
Saturday—"Sailor Of The King," I
with Jeffrey Hunter, Michael Ren-j
nie and Wendy lliller.
RITZ THEATER
Sunday—"War Arrow," with Jeff |
Chandler and Maureen O'Hara.
Saturday and Spunday, Jan. 8
and 9—"Border River," with Joel I
McCrea and Yvonne DeCarlo.
MIDWAY DRIVE IN
Sunday and Monday — "About
Mrs. Leslie." with Robert Ryan and
Shirley Booth.
Tuesday and Wednesday—"Fort
Ti," with George Montgomery and
Joan Vohs.
Thursday and Friday—"Snows of
Kiimanjaro," with Gregory Peck,
Susan Hayward and Ava Gardner.
Saturday—"Jungle Gents," with
Leo Gorcey and the Bowery Boys;
"Return To Treasure Island." with
Tab Hunter and Dawn Addams. j
ROCKET DRIVE IN
Sunday and Monday—"Bowery j
To Bagdad," with Leo Gorcey and
the Bowery Boys: "Indiscretion Of
j An American Wife," with Jennifer j
Jones and Montgomery Clift.
Tuesday and Wednesday—"About ;
Mrs. Leslie," with Shirley Booth
and Robert Ryan; "The Savage,"
| witb Charlton ileston and Susan
Morrow.
Thursday and Friday—"Roman!
;Holiday," with Gregory Peck and!
i Audrey Hepburn; "Stalag 17." with
William Ilolden and Don Taylor. I
Saturday—"Affair In Trinidad," !
I with Rita Hayworth and Glenn
| Ford; "Duffy Of San Quentin." j
[with Louis Hayward. Joanne Dru
land Paul Kelley.
Famous V/eslern
Story, "Destry,"
Opens At Texas
One of the most famous of west-
! ern novels. Max Brand's "Destry
I Rifles Again." comes to the screen
| of the Texas Theater Sunday and
j Monday as "Destry," the story of
I a peace-loving sheriff and how he
tamed a tough frontier town.
Audie Murphy portrays young
I Tom Destry, son ol a famous peace
| officer, lie is hired to clean up the
j town, which he is expected to ac-
complish like his father—with blaz-
; ing six-guns. Instead, lie is a shy
| and peaceful young man, who be-
j comes the laughing stock of the
' town until he proves he is equip-
I ped to handle any situation.
Mari Blanchard is Brandy, the
dance hall queen, and Lyle 13ettecr
' is Decker, gambling boss of the
j town. Thomas Mitchell as a drunk-
en sheriff and Lori Nelson as the
daughter of a rancher, and in love
I with Destry.
"Destry" is a remake of the
story," with the previous film
j featured by memorable perform-
! ances of James Stewart in the title
j role and Marlene Dietrich as
Brandy, who sang the never-to-be
j forgotten "See Kliat The Boys In
l The Back Room Will Have," in
her now familiar husky voice.
DETROIT, Jan. 1 —UP—Henry
Ford once said "people can buy
my cars in any color they want
as long as it's black" and the mod-
ern-day automobile makers are
inventor had a good idea.
Ford made his remarks when he
was pressed to offer his model-'t's
in a variety of colors. He decided
to stick to black.
Present - day auto makers, ap-
pealing to the feminine desire for
glamour, are offering every color
in the rainbow and quite a few
which aren't in the rainbow. They's
offering them in all sorts of two
and three-tone combinations, too.
But they're finding the variety of
colors has its bad points.
The combination of colors plus
the wide variety of options like
power steering and automatic
transmissions that are offered
have left many auto buyers as un-
decided as a young boy at a candy
counter.
Customers not only have a hard
time deciding just what colors and
what options they want on a car.
They also find it sometimes is
hard to get just what they want.
Dealers are finding themselves
with new cars but no one to sell
them to, even though they have
buyers in line. The cars in stock
often aren't the right color or
don't have the right options.
Automotive News, the trade
newspaper, saime some dealers
are solving the problem by repaint-
ing cars to the colors desired by
the customers. The paper said
some dealers are suggesting that
the companies start shipping cars
with just the prime coat of paint
and let the dealer paint to suit
the customer.
Some dealers have been quick
to recognize a good thing when
they see it.
They are eniphasing to custo-
mers who have to wait for their
cars to come from the factory that
they are getting a "custom built" j
car.
With this psychological edge on;
their side, some of these dealers
are using duller pencils in figur-
ing out deals for the cars, and
realizing a higher profit.
One buyer in Rochester, N. Y..
sampled cars in each of the three
low-priced lines of the "big three"
—the Ford, Chevrolet and Ply-
mouth.
BOSS OF THE JUNGLE—Van- Heflin, Ruth Roman and Howard
Duff come face to face with Jeff Morrow, surrounded by his
African warnors, in "Tanganyika," Technicolor jungle adventure
a tthe Texas Theater Tuesday and Wednesday. Heflin is the leader
of a safari searching for1 Morrow, who has set himself up as lord
of the jungle warriors.
Cafeteria Menu
For Public Schools
The cafeteria menu for Sweet-
water public schools Monday
through Friday, Jan. 3-7, is as fol-
lows :
Monday — Tamale pie or enchil-
adas, red beans, combination sal-
ad, banana pudding, bread and
milk.
Tuesday — Liver, mashed pota-
toes, English peas, tossed salad,
jello, hot rolls and milk.
Wednesday — Roast beef, green
beans, mashed potatoes, cabbage
salad, peach halves, bread and
milk.
Thursday — hamburgers, red
beans, cobbler and milk.
Friday — Baked fish, blackeyed
peas, scalloped potatoes, cole
slaw, iced cake, bread and milk.
And Prcud Of It
MEMPHIS. Tenn. —UP—Those
new autos. may look mighty pret-
ty. but, one motorist figures he'll
stick with his 15-year-old model
for a good reason. The motorist
was spotted driving along in his
1940 model with a sign on the auto
which said: "Out of date — but
out of debt."
Payless Crime
MUSKEGON, Mich. — UP —
Crime didn't pay in more ways
than one for three juveniles ar*
rested here after they broke int<P
three business places. Their total
loot amounted to one cent they
found in a cash register of a pro-
duce store.
When laundering crocheted or
knitted spreads, stretch to the
right size and shape while wet and
hang on parallel lines.
Is Needless Fear Driving|
You Into Dangerous
Neglect of PILES!
Yes—Neglect that arises from fear
of learning the truth is, usually,
the one reason why piles and
other rectal disorders can become
really dangerous! So give yeur-
self new peace of mind and safety^
from these rectal ailments. Get®
your FREE copy of the important
new bulletin on rectal methods. It
is prepared under the auspices of
the medical staff of famous Mc-
Cleary Clinic and Hospital. E115
Elms Blvd., Excelsior Springs,
Mo. Write for your copy today;
this book is valuable to you!
bijlI
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By Clayton William*
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Right at Home
PORTLAND. Me. — UP — After
i a month of carefully watching
chimneys in Maine's largest city,
I the advisory board on smoke con-
I trol—appointed by the city govern-
| nient—identified the two worst
j offenders against smoke regula
| tions. One was a cannery. The oth-
er was the city hall.
\ /M
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' V/ c
•/ -
ITLVJ Y01/ '■ V,
Si'.JOT.M'
Clayton Williams
Blue Sonnet Hotel Bldg.
General Insurance
209 Elm .Phone <911
Smifly Burger
ON A
Large Bun 25c
Smitty's Cafe
E. Bdwy. Ph. 9139
Sweei'wofer Federal Scmngs
and Loan Association
11- Cast Third Street
svvr.ETW \ti;k. tjxa s
STATEMENT Ol CONDITION, 1)1 C ! AI.'IKI? I
ASSKTX
Kiist Mortgage Uoal Kxlate l.o.ui-
Cash on hand and in Bank . . .
Furniture, Fixtures & Kquipm.'jnt
Stock in Federal Home Loan Bank
Government Bonds
Deposit with Kederat Home Loan Bank
TOTAL
LI A I'd Li'1 IKS
' Member Share Accounts
Trust Fund of Borrowers for Taxes & Insurance
Dividends I Six Months Knding
December •">!. l'.l.TIi
Specific Reserves
General Reserves:
Federal Insurance
Contingencies
Undivided Profits
•
TOTAL
• 1,101', 1)1
1(12,584.1 I
1.250.1:5
18.500.00
I 50,000.00
100.000.00
$(>.'1,020.s7
21),000.00
1M.105.S.S
1 !07,::v!).! 2
1.1 US.!) 1
20,-101.04
150.00
105,702.75
s 1,5:i4.87o.25
KVELVN LOHMANN. Secretarv-Treastirtr
Annual Meeting: ~ IV M. Wednesday, Jan. I!>, liKi.l
OFFICERS:
C. E. Mays, Jr., President
J. N. Dulaney, Vice President
Evelyn Lohmann, Set.-Treasurer
DIRECTORS:
C. E. Mays, Jr.
J. N. Dulaney
Rigdon Edwards
VV'. It. Potter
k
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Sweetwater Reporter (Sweetwater, Tex.), Vol. 57, No. 307, Ed. 1 Sunday, January 2, 1955, newspaper, January 2, 1955; Sweetwater, Texas. (https://texashistory.unt.edu/ark:/67531/metapth284325/m1/4/: accessed May 22, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Sweetwater/Nolan County City-County Library.