Sweetwater Reporter (Sweetwater, Tex.), Vol. 57, No. 282, Ed. 1 Thursday, December 2, 1954 Page: 3 of 16
sixteen pages : ill. ; page 21 x 17 in. Digitized from 35 mm. microfilm.View a full description of this newspaper.
Extracted Text
The following text was automatically extracted from the image on this page using optical character recognition software:
s
AW.
4 KaH
A
■siii
/
A
.:• :;•••
OA
SEARS
ROEBUCK AND CO
/*W £•>■/ / "t
* / /
. Use Them Like Cash! Make
0 Small Purchases with
PURCHASE COUPON BOOKS
RECORD DAYS SPECIAL!
Crisp! Fresh! Cotton
Save! Cotton Shirts
Usually 1.29
88c
Solids! I'laids! Checks! Prints! Miss-
es* cotton shirts in sizes 1" to 40.
Sanforized, maximum shrinkage 1%.
8 Sparkling Styles!
Specially Priced
For Tnis Event!
• Fine Smooth Weave
and New Textures
• Sizes 10 to 20 and
Half Sizes 10'/s to 24V2
Women's Handsome Bags
Regularly 4.98 - 5.98
Plus Tax
Genuine Leather
Plus Tax
Women's genuine leather
bags done with superb
cr.tftsminship in vaga-
bond, boxy or pouch types
. leather-lined. Avaca-
do green, red, navy, tan,
black. Fashion buys
1
Women's Sheer Nylons
Regularly 98c
60 gauge — 15 denier
Corduroy Jac Shirts
Regularly 3.98 - 4.98
Washable corduroy shirt, lM-iiicli
/ippered front. I'ink, red, charroal,
turquoise, blue, lemon. Sizes 10 to
18.
Pair
Pairs 2.25
l-aiuisitely sheer! Women s
Itoyal I'urple nylons
gauge, l"i denier . . . full
fashioned. Knchant men!
t hai m II e i g e . Mirage,
Spice and Magic M 1st
shades. S 1 to
Flannel Sleepers
Keep Kiddies Extra Warm
Sizes I to 4
Hoiicysuekle one-piece sleepers of
ozy cotton flannelette styled with
elastic drop seat, double seams. Mint
green, .vellow. blue. Sizes I to 4.
.. . . .
V/omen's Nytan Briefs
Regularly 39c
Outstanding values! Wo
men's novelty stitch circu-
' lar knit brief with snuK
lastic legs. lu white,
pink, blue or maize. Small
medium, large sizes. W'el
come gift
>AYS SPECIAL!
Cortex Elliptic Bras
Regularly 3.98
Sizes 32 to 42
Regularly 2.08
99
Women s emu-mode bra ot
smooth eotton with Cord-
lex Elliptic inserts foi
lii-m undcrhiist support.
White in sizes .'12 to 12.
I, It, and < cups. Iiu>
now at savings!
EACH
Just imagine finding these delectable cotton dresses at
Sears penny-wise price! Come see our eight sparkling
styles ... all youthfully fashioned to give you fresh
charm, whether you wear a size 10 to 20 or a half size,
I6V4 to 24'/2. Smoothly woven cottons and interesting new
weaves ... in striking combinations, darks and pretty
pastels. Hurry .... save on your cotton dresses early!
special!
NEW HATS
Exciting Velvets, Felts
Regularly 2.98 - 3.98
Hard to resist, these new dressy and
casual hats! I'ick from velvets and
felts in style-right profiles, helmets,
shells, cloches, bumpers, other small
shapes. All colors!
88
% fy
Washable! Boys'
Warm Jackets
only 2"
* Blue, Red or Brown
Leatherette
t#rand gift for fellows, sizes :i to fix.
Leatherette jacket that looks like
soft fine leather . . . yet you can
wash it when necessary. Knit col-
lar, cuffs and bottom. Ked, blue or
brown. See it.
M
Sheer Organdy
and Dark Ground Prints
Regularly to .">!tc
Your Choice
YARD
Sew until your heart's content with exquisite materi-
als at a budget price! Sears is really going all-out to
make available these lovely fabrics at a tremendous
saving. Sheer, exciting organd.v and gorgeous prints
. . . shop and save!
Women's Rayon Knit
A Lovely Gift
98
^ Foot comfort for your favorite Lady
Misses', Women's Glove
Leather Moccasins
RECORD DAYS SPECIAL!
' ; a. : ■■■ ' . : -r '/■,
Indian-style moccasins in Miss-
es' and women's sizes 4 to 9.
Soft glove leather made with
beaded, hand-laced vamp and
loam rubber insoles. Snow
White! Bright Red!
4 to 9
Women's Felt Slippers
Regularly 1.20
Sizes 1 to !►
Ready-Made Drapes
3
Imagine, Ibis low, low
price and no sewing foi
you to do! .lust select tin
colors } on want . . . let
Hears do the work. Dress
your home up for Christ-
mas! .\dil beauty, coloi
it a budget price!
Here's a practical, inexpensive gift that's sure
to please Her! Felt houseslippers styled with
soft sole, wedge heel, and gay pompon trim. Red
or blue. Sizes 4 to 9.
What a lovely gift. Beautiful gowns
of tricot knit rayon. Lace-Trimmed.
3 styles in turquoise, melon, yellow,
and light blue. Sizes 32 to 40. Hur-
ry in to Sears!
Sensational Low Price!
ACLON Slips
Were 2.!>X!
Regular and
Tall Lengths
• Acetate and Nylon
This t'harmode proportioned slip
feels comfortable, looks better, wears
better because it fits so well! Of
luxurious blend, 90% acetate and
10% nylon . . . it's smooth-fitting
with 4-gore, bins cut skirt. Alen-
con-type lace trim White, pink.
Regular or tall length, sizes 32 to 41.
Specially Priced! Women's
Flannelette
GOWNS
Usually 1.79
| AB
0 Pink in Sizes 34 to 44
Women's toasty-w arm flannelette
now n has double fabric iront and
bark yoke. 50 inches Ioiik I'ink
in sizes 34 lo 44. I'ractiral gift
s.i \ ings-pi iced!
2IMJ-08 PECAN
PIIONE Kill — Uil2
SWEETWATER
Upcoming Pages
Here’s what’s next.
Search Inside
This issue can be searched. Note: Results may vary based on the legibility of text within the document.
Tools / Downloads
Get a copy of this page or view the extracted text.
Citing and Sharing
Basic information for referencing this web page. We also provide extended guidance on usage rights, references, copying or embedding.
Reference the current page of this Newspaper.
Sweetwater Reporter (Sweetwater, Tex.), Vol. 57, No. 282, Ed. 1 Thursday, December 2, 1954, newspaper, December 2, 1954; Sweetwater, Texas. (https://texashistory.unt.edu/ark:/67531/metapth284300/m1/3/: accessed April 28, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; crediting Sweetwater/Nolan County City-County Library.