El Paso Herald (El Paso, Tex.), Ed. 1, Saturday, January 14, 1911 Page: 3 of 24
twenty four pages : b&w ; page 23 x 17 in. Digitized from 35 mm. microfilm.View a full description of this newspaper.
Extracted Text
The following text was automatically extracted from the image on this page using optical character recognition software:
E PASO HERALD
Saturday Jan. 14 191i
it
Fine Quality
Undermuslins
A SPLENDID display
is made of the finer
qualities of undermuslins
which are an important
feature of the " World of
White." These garments
made in the daintiest of
styles of sheer batiste
dimity and finest qualities
of nainsook effectively I-
trimmed with appropriate
laces and embroideries. -
Combinations .....
2ight Gowns ...
Skirts . :.'..
Gorset Covers ..
Chemise .I.-
.-...$3.45 to $8.50
....$3.45 to $12.50
....$3.45 to $15.00
....$250 to $3.50
..$3.45.to $10.00
Drawers . . . . . . .". . . .. .$2.45 to $ 5.00
O 04 rs-
tU TUZ-4-
Sif 13 l ill II! i Eo
sjj m. s-m mmf .s. wu.m.
.kS- Mf H.V W
r
w.i At vi w JL
AAW MB . H H M .AAW Am AWA Hi H - '- " -- -- ' l.'.'-V.HK'WN 4P
r B I ! ftTlS? Tl yS -.KSS
P! 55 F .- 55 35 a sZZ? X" :- -ahWHfcV.-.- &&VL3M aft 9-fl - Hi tfm M 5 i . ? - . ..
m M.aar t w i.jLi5vriagA -iS:. w w
White Silks and
"Woolen
s
v.
npHIB section too eon-
& tributes interesting
special items in the
"World of White." The
. values are very good.
CREPE DE CHINE
Cheney's best quality in white only
on sale Monday and Tuesday. Regu-
lar dollar quality a yard. . :.83c
CR0CADED SATE?
3Ikny beautiful designs. in .all ilt
regular $1.50 values1 yard.. .89c
RAJAH SILK f . r
27-inch iwide-white Ra'ah silks dollar
quality; a yard 69c
WHITE MOHAIR.
65c quality a yard.... ...... ...43c
75c quality a yard. ': . 59c
$1.00 quality a yard. 79c
$1.25 and $1.50 qualities... . 93c
$li2& .white voile 79c
50-inch -white broadcloth $2:00 "qual
ity a 'yard. -.-- v$i.o3
U1-- :
d
Our Annual Exhibition and Sale of White Garments and Fabrics
A World of Embroideries
Thousands Upon Thousands of Yards at the
Lowest Prices Ever Offered
WE have 3iad big sales in tMs department "before
but never one which approached this one in point
of quantity or of values given. We are confident that
you will agree-with us when you see the splendid off er-
9c
LME ONE
Consists of edgings insertions and
beadings including many fCbaiby" em-
broideries ancLcolored edging3 for chil-
dren's garmentsj Tridthsup to T
fire inches; a yard. . T V
LIKE TWO X
Edgings insertion bands gallons and
beadings of nainsook swiss and cam-
brics in eyelet French and tadiera
designs fbaby embroideries and col
ored edgings; -widths up to
eight inches; a yard
LINE THREE
23ainsook stosb jand and cambric
edgings ansertioiis bands beading
and gallons in widths up to ten inches
and colored embroideries fox children s
garments; many very hand-
iome designs; a yard .-.
LINE FOUR
'Twelve-inch mde flouncings are in
cluded in this big line as -well as the
narrower edgings and insertions. The
values are unusual and. the
designs very attractive; a yd
LINE FIVE
Flouncings up to eighteen inches wide
handsome corset cover embroideries
edgings insertions bands etc of
Swiss naonsooic and camorc in oiina
and eyelet designs; excep
tionai values; a yard
LINE SIX
.Matched sets of embroideries and in-
sertions corset cover embroideries
flouncings up to eighteen inches wide
and a vast variety of edgings inser-
tions and bands are shown in ty Q
this splendid lot; a yard' tjJ
14c
19c
24c
LINE SEVEN
Swiss. nainsook and batiste xedgings
insertions bands and gallons matched
sets and odd patterns corset cover
embroideries and twenty-seven-inch
flouncings in new and handsome de-
signs; grand values; '. QQ
a yard OJC
LINE EIGHT
Matched sets of edging and insertions
allover corset cover embroideries and
skirt length flouncings of plain swiss
and batiste and crossbar materials.
The values in tbis lot are ex- A q
traordinary; ' a yard TT J? C
LINE NINE
Fine quality flouncings in the twenty-five-inch
widths and matched sets
of allover edgings and insertions in
the most beautiful new designs.
Those -who appreciate quality- will
-- appreciate the embroideries 57
in this line; a yard O C
LINE ten-
Swiss and batiste flouncings twenty-
seven and forty-five-inches wde with
allover embroideries to match. These
are very new designs and of most
excellent quality; OA
'a yard OcC
' LINE ELEVEN-
THS line consists only of -forty-five-inch
flouncings of swiss and batiste
scalloped and hemstitched with all-
over embroideries to match; quality
and designs are both ex- d 1 yf Q
ceptionally good; a yd. . P JL jC"
LINE TWELVE
Skirt length flouncings and allover
embroideries to match of fine swiss
and batiste new designs and excellent
quality; a
vard
$1.69
The World of White Basement
45c
CHILDREN'S UNDERMUSLINS
Drawers plain tucks 10c
Muslin waists .10c
Drawers hemstitched tucks 12 1-2c
Waists r 121-2c
Skirts lace and embroidery trim.. 25c
Drawers lace and emb. trimmed. 25c
Combined waist and skirt ...25c
Gowns tucked yoke 35c
Combined waist and skirt.. 40c
.Misses' Gowns tucked yoke I45c
Gowns lace and emb. trimmed... 50c
Drawers lace and curb trimmed. 50c
WOMEN'S UNDERWEAR
Drawers plain tucks 25c value... 15c
Drawers lace and emb. 3oc value.25c
Drawers
Skirts
Gowns
Chemise
SHEETS AND FELLOW CASES
90x90 Pepperell Sheets 74c
81x90 Pepperell Sheets 69c
72x90 Pepperell Sheets 64c
63x90 Pepperell Sheets .."....59c
(Only 1 dozen to each customer)
72x90 seamed sheets good quality
muslin invisible O Q
seams . &Zr
(limit six)
76x90 "white special" sheets seamed
extra quality A Q
...-. 7
(Limit six) V
42x34- ;white special" pillow' cases -exfiravqiiality
J A
each. AUC
' (limit six)
42x36 "Hotel special" pillow' cases
extra-heavy . 11
each .......- :...... A X v
: (Limit six)
$1.29
muslin each
BED SPREADS
Three-quarter size white a q
crochet spread each Tf C
Full size hemmed white crochet
spreads $1.50 value ( f Q
each 4l.Ii7
Full size hemmed honey comb
spreads '51.75-. value
each
TOWELS :
J18x38 Huck Towels red border ex-
tra "white sale- special ? r
eacIS !..... iljZC
(Limit one dozen)
18x34 extra heavy white Q-
huck towel e'ach O 3 C
(Limit one dozen)
Bleached Turkish towels good qual-
ity fringed . Qj
each 05 C
Bleached Turkish towels good size
and quality hemmed .
each - .. . J. vl C
Bleached Turkish towels bath size
splendid weight 03
each uC
LONSDALE MUSLIN
Genuine Lonsdale (green label) and
Fruit of the Loom muslin 'g
a yard C
NOTE We limit each customer to 12
yards and will not fill telephone or-
ders for this item '
Lonsdaile Oambric f o
a yard '. 1 dk C
(limit 10 yards. No phone orders)
Canton Flannel 24 inches wide very
good quality bleached g
a yard ;. OC
(Limit 12 yards)
Five Lots of Laees Specially Priced
2c 3c 4c 5c 6c a Yard
Greater ? Grander than any Former Event
Monday January the 16th the First Day
w;
'HEIIE Dure snowv white whatever wav vmi turn 'tis white. Daintv
j j - - - . - -
white fabrics beautiful white embroideries and laces snowv white gar
ments the heralds of the approaching summer are displayed in wondrous pro-
fusion. This season1 "The "World of White" exceeds in heauty andlavishness of
display all preceeding events and the. exhibit alone is worthy of a visit to our
store. Then too vomen of forethought will supply their summer needs now
while the stocks are perfect in their completeness and while priees are specially
made to encourage early shopping: Thousands of daintily designed undergarments
and waists especially purchased for this eyent will be offered at most attractive
prices. l ' . .
Cotton and Linen Fabrics
Our Complete Summer Stocks arc Shown
in This Great Event
COTTON and linen fabrics play an important part
in the " World of White." Our complete stocks
the new and fresh goods which were bought for sum-
mer business are given you to choose from now. Pru-
dent women will anticipate their summer needs.
25c
We call your attention to the fact that all the garments offered in. this event are made under the most healthful
and sanitary conditions are clean a?id fresh. ' r'' t. -
Alsojv .want you to notice the excellence of the workmanship? the quality of the material and trimming used
both far superior to that usually sold in -white sales. .. ' f '
$fexb to quality price is the most important consideration and on every item the'price is one ivhich cannot be du-
plicated "Popular" quality is in every item the quality which has made this store the buying place of thousands.
50c
69c
Thousands of White Undergariiients
Very Attractively Priced
qpHE undermuslins offered in this sale are the best values it has ever been our
a pleasure to show. They are not the cheap inferior kind but'are made of good
materials correctly proportioned weH made and trimmed with excellent quality
laces and embroideries. For convenience in making selection the garments at the
following prices are displayed on special tables'
LINEN WAISTING
Plain all pure linen waisting a yard
wide. A quality suitable for- waists
or dresses. Extra value
a yard
LINEN SUITEPTG '
Half linen suiting 40 . inches wide
excellent quality Q J
a yard OOC
ROUND THREAD LINENS
Pure linen and a full yard wide in
four diifereirt weaves and
finishes; a yard
LINEN SHEETING
Two and one-half yards wide extra
quality suitable for dresses waists
and suits. An extraordinary
value a vard '.
Other qualities ?125 $L50 $1.75 and
$2.00. " --
CHECKED DIMITY - i .
Dimities in' checks and stripes and
muslin in crossbar effects in qualities)
Suitable for waists children's dresses'
and undergarments; A
a yard ... --. 7 C
Other qualities 15c 20c and 25c.
DOTTED SWISS -
Special quality 30 inches wide in
large medium and small dots; splen
did value.;
a vard
MADRAS
Fancy white mercerized waistings in
a variety of neat patterns j. perma-
nent finish extra-value; (
a. yard - JLOv
LONG CLOTH
Yard wide long cloth an extraordin-
ary quality for the price; a OQ
bolt of 12 yards for OJC
LONG CLOTH
Twelve yards in a bolt sold only by
the bolt at these prices.
Xos. 120 and 900 $1.35
No. 2000 38 inches wide..." $1.65
No. pOOO 40rnches wide $2.10
"Libertv Bell" 40 inches wide.. $2.10
12'zc
NAINSOOK
Extra quality finely woven. English
nainsook thirty-two inches wade-soft
finiart -frvr irrvn Ittti rr TrrMOTefi TTri vna
4i""" " "- ""o'""v-"
very special values;
a vard
INDIA LINON
Extra special we offer several pieces
of good quality -India iKnonj 40 inches
wide and a liner quality -32 inches
wide both very unusual
value at a vard
LYK LINEN
Twtr of the new sheer linen nndshed
white materials for shirt waist mak-
ing. In a variety of neat stripes and
checks; 32 incnes. wide and a 4
very special value; a yard.
LINGERIE BATISTE
Extra Special I Soft sheer batiste
full 42 inches wide. A. quality suit
able for women's and chil--
dren's dresses; a yard.
FRENCH X AWN
Sheer quality fine finish. 45 inch
width a very special
value at a yard
Other qualities 25c 50c. 75c $1.00
and $1.50.
NAINSOOK
Fine qualities soft iinish twelve
yards in a piece put up -in. neat box.
Sold only by the piece.
No. 90 38 inches wide $130
No. 22 32 inches wide $130
No. 875 40 inches wide: $1.98
. Njo. 2S 36 inehes wide $138
No. 2900. 40 inches wide ...$225
"Bridal Wreath" 36-incH.:.....$2.48
FLAXON
Extra quality (plain Flaxbn perma-
nent linen finish. A splendid fabric
for waists and dresses. Very special
values axe:
36-inch Flaxon a yard ....15c
38-ihch Flaxon a yard. .. .!..... 20c
3S.-inch Flaxon a yard 25c
38-inch Flaxon a vard.. ........ 30c
9c
8'3C
25c
19c
12'2C
4E Drawers made of excellent quality nainsook
OC and long cloth good width. with plain tucked
flounce; short chemise of nainsook untrimmed; several
styles of perfect fitting corset covers both lace and em-
broidery trimmed.
9g This line. is one of the big features of the
OC white safe and offers most unusual values.
Combination garments the corset cover with short
skirt or drawers; night gowns high or low neck styles;
skirt chemise in several styles- corset covers daintily
designed; drawers in many styles. . These garments are1
made of cambric long cloth and nainsook with. Valen-
ciennes torchon and maltese laces and pretty embroideries.
Many beautiful garments are shown at
this very popular price garments that are
of surprisingly good value. Combination garments of
nainsook and sheer 'batiste handsomely trimmed;. night
gowns in high and low neck styles with long or short
sleeves; corset covers as dainty as you like; drawers in
a variety of styles; skirt chemise of nainsook and ba-
tiste lace or embroidery trimmed.
$1.95 N
At this price we make a remarkable show-
ing of the handsomest-garments ever offer
ed at this price. There are dozens of styles of combin-
ation garments of night gowns of drawers of chemise
of skirts. cl corset covers all made of sheer batistes
fine nainsooks and substantial long cloths beautifully
trimmed with laces and embroideries.
The garments at $2.45 are very desirable djO A ff
ones. Attractive in design perfectly made pt TrO
of a quality of material which insures most satisfactory
wear. English nainsooks and long cloths and fine sheer
batiste are used with valenciennes maltese and torchon
laces and fine embroideries. Combinations night gowns
corset covers drawers skirts and 'chemise.
Beautiful night gowns trimmed with laces (f O QP
embroideries beading and ribbons; conrbin- P& u0
ation tvo and three-piece garments; handsome skirts
lace and embroidery trimmed; princess slips. Perfectly
made of sheer batistes fine nainsook and long cloth
with beautiful laces and embroideries.
Advance Sale of White Waists
and Lingerie Dresses
EW model garments for the season of 191&. !Foiir
firroiTDs of white waists and a splendid offering in
dresses have been prepared for this event at very low
introductory prices. These special garments while
in the lower priced qualities show the trend of the
season's fashions. Also a showing is made of the finer
qualities lingerie dresses- of chiffon batiste marquis-
ette and other favored materials.
Soiled Muslin Undergarments at Exactly Half Price
In the course of a season's selling many garments arc unavoidably -mussed and soiled in handling and display. We
have grouped all 'these which are otherwise in perfect condition and offer them Moncta-- at exactly mlf the form-
er prices. Almost every kind of garment is to be found in this lot and.ailmosfc every quality from the cheapest to
the best. ;
WHITE WAISTS 59c
Special lot of new 1911 style lingerie
waists pretty designs trimmed ef-
fectively with embroideries and laces.
Regular dollar value EQr
each OJC
WHITE WAISTS 79c
Dainty styles of lingerie waists made
of fine quality lawn with embroid-
eries and. laces effectively used in
-trimming. All in the newest of the
season's styles; $1.25 7Q
values i wv
95c
WHITE WAISTS 95c
Grand value is found in every waist
in this unusual lot. They're 1911
styles fresh from one of thergreatest
makers of waists. Both lingerie and
tailored styles in the $1.50
quality are priced
WHITE WAISTS $1.45
Beautifully made lingerie and plain
tailored waists in a good variety of
styles are offered in this great lot.
They're styles which wiH sell regu-
laclv for $2.00. In the f -f
"World' of White" each. $ A ftO
Women's
Full Size Muslin
Nightgowns
50c Value 29c
(Limit fTwo)
Pictorial Review
Patterns
Are Reliable
10c and 15c
None Higher
BEAUTIFUL LINGERIE DRESSES $6.75.
A special lot of daintily made white dresses is offered as an
introductory item for the season. All new models made of
fine quality white lawns and batistes with handsome embroid-
eries and laces used as trimming. They are most desirable
garments and wonderfully good values tlZ 7C
Valenciennes Laces by the Bolt
Special lot of French and German
valenciennes lace and insertion good
patterns and qualities. In bolte of
12 yards sold only by the - Q
bolt lOC
Special lot of Freium and German
valenciennes lace and insertion good
width good quality and designs sold
only by the bolt ot 12
vards
49c
Upcoming Pages
Here’s what’s next.
Search Inside
This issue can be searched. Note: Results may vary based on the legibility of text within the document.
Tools / Downloads
Get a copy of this page or view the extracted text.
Citing and Sharing
Basic information for referencing this web page. We also provide extended guidance on usage rights, references, copying or embedding.
Reference the current page of this Newspaper.
El Paso Herald (El Paso, Tex.), Ed. 1, Saturday, January 14, 1911, newspaper, January 14, 1911; (https://texashistory.unt.edu/ark:/67531/metapth136851/m1/3/: accessed May 2, 2024), University of North Texas Libraries, The Portal to Texas History, https://texashistory.unt.edu; .