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I. f. Kempner, Jr.
OLIfTJ-TAYLOR ULITXN #50 - DATED AARCH 9, 1953 We have your letter of March 13 under the above subject and along with this reply we are attaching copies of the subject bulletin as well as your letter for the information of those sh as receiving carbon copies. We have sounded out the brokers and the trade regarding reaction to Gilie's circular and in almost ever; case buyers have stated that thqr glanced at the first couple of paragraphs, concluded it was another "Oliver Windy" and did not take the time or trouble to read the rest. There were some few who read it but so far as we have been able to find there was only one adverse reaction and that was a relatively 1, young and unposted buyer. It is our plan to hold a short sales meeting for our Texas brokers at the opening of the Texas Wholesale Grocers Convention, at which time we want to give them a brief run-down so they will be properly informed if the subject should be brought up to them, Herbert, I feel very strongly that we must not dignify this thing with & reply, because I believe that to do so would be to arouse the interest of some of our buyers to the extent that they might dig this Oliver circular out of the file and really pay some attention to it. Unless we run into more repercussions than we have so far, believe our best policy would be to just let it ride, The reaction of our biggest buyer has been that no really high grade broker would write a thing like that. oeos Mr. I. H. er, Galveston, Texas Mr. W. H. Louviere Mr. E. 0. Wood
Letter from Isaac Herbert Kempner, Jr. to Robert Markle Armstrong discussing the deceiving nature of Oliver-Taylor's bulletins, and how the Imperial Sugar Company should respond to things that have been said in the bulletins about the Imperial Sugar Company.
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