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[Brand recognition, identity and awareness logo pitch 2006]

Description: Single page copy of a slide from the 2006 marketing campaign covering brand recognition, identity, and awareness with the presentation draft of a new logo for LSRFA. The possible new logo shows a simplified version of a star on wheels with LSR 06 printed beneath it. The logo, according to the slide offers cheaper printing, simplicity, ties to the old logo, and broader appeal.
Date: 2006
Partner: UNT Libraries Special Collections

[Advertisement draft for the 2007 LSR]

Description: Advertisement draft for Lone Star Ride Fighting AIDS 2007, "Join the Lone Star Ride and Turn Miles into Millions." The draft includes a large black and white photo from the ground perspective of a cyclist smiling down at the camera while he pedals his bike overlayed with titled text box sections. Below the photo are three titles of text reading "Ride", "Crew", and "Donate" followed with a section for supporting organizations.
Date: 2007
Partner: UNT Libraries Special Collections
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